SCOTTSDALE, Ariz. Nov. 14, 2010 -- Apartment marketing and leasing software provider VaultWare today announced a new program that will allow every apartment community in the United States to have a dedicated property website at no cost. The VaultWare Places program will officially launch in January 2011. On that date, multifamily property managers and owners can visit the self-service site at www.VaultWarePlaces.com and follow several simple steps to quickly and easily create their professionally designed website. The VaultWare Places property websites are built specifically for the apartment industry with a focus on leasing apartments and a platform that offers the ability to easily add on value-added features such as mobile capability and apartment reservation functionality among others.
"VaultWare recognizes that a quality, consumer-centric property website is the cornerstone of any successful marketing plan," said Mike Mueller, CEO of Realty DataTrust. "In 2011, we will ensure that every apartment community - regardless of size, grade or budget - is able to cater to online apartment hunters with a highly-effective property website that puts the focus on the apartment shopper's needs, in turn driving more leases."
In most cases, property managers capitalizing on the VaultWare Places program will save hundreds of dollars per month currently being spent on each of their current property websites. These savings can then be reallocated to other marketing and leasing tools that increase the functionality and effectiveness of the VaultWare Places website. In other cases, property managers without a website will finally be able to have a sufficient web presence without the initial and on-going costs.
Initially VaultWare Places will boast multiple templates with various pre-defined color schemes to compliment the property's brand, as well as a content management system designed specifically for managing apartment marketing content. Property managers and owners will appreciate the open architecture of the platform that makes possible the seamless integration with VaultWare's suite of online marketing and leasing solutions, as well as third-party service providers of their choosing such as RentPayment's online rent payments.
Property managers interested in a sneak peak and/or taking advantage of the VaultWare Places program should visit www.VaultWarePlaces.com now to sign up to receive immediate notice of the public availability of the program.
Contact: Kevan Humphrey