Apartment Hunters Using Mobile Devices Can Now Watch Video Tours, View Availability and Reserve Specific Apartments at Gables Communities
March 17, 2010, Atlanta, GA -- Gables Residential recently launched their mobile website that gives apartment hunters access to community information presented in a mobile-friendly format. Prospective renters can easily locate a community and see all desired information including photos, videos, floor plans, current pricing and available apartments. The mobile version of the website also provides the renter with the same leasing capabilities of the desktop version including the ability to pre-qualify and reserve a specific apartment instantly from their smartphone.
"Gables recognizes the extraordinary growth of the mobile web and our customers' desire to conduct many aspects of their lives on their smartphones, including finding and renting an apartment," said Executive Vice President, COO of Gables, Susan Ansel. "Providing a mobile specific experience for Gables' communities continues our commitment of taking care of the way people live."
Gables Residential partnered with VaultWare to provide mobile websites for the Gables portfolio. Gables' mobile solution is automatically presented to mobile users and works with all the major mobile platforms including iPhone, BlackBerry, Android, Palm Pre and Windows Mobile. Each individual community's website is designed to fit the user's specific smartphone model to ensure the best experience. Mobile visitors can also view videos of the community and apartments provided by Gables' video service provider Capture The Market. Gables mobile website marks the first full integration of the Capture The Market video product and VaultWare's mobile website solution.
Visitors to www.gables.com using a smartphone will find it easy to search for a Gables Residential apartment community, quickly get to the desired information and interact with the community.
About Gables Residential
With a mission of Taking Care of the Way People Live, Gables Residential has received national recognition for excellence in the management, development, acquisition and construction of luxury multi-family communities in high job growth markets. A privately held REIT, Gables Residential owns, develops and manages multi-family communities and mixed-use developments in Atlanta, Austin, Dallas, Houston, South Florida, Southern California, and metropolitan Washington, D.C. Additionally, it has third-party management operations in the Chicago, New York, Phoenix, Central and North Florida, and Washington State markets. Gables Residential enjoys a healthy portfolio with approximately 38,000 apartment homes under management, including a corporate-owned portfolio of 57 communities comprising approximately than 14,500 apartment homes. An additional 6 communities are under construction/lease-up, comprising approximately 1,400 apartment homes. Gables also has the ability to develop another 4,000 apartment homes through its shadow pipeline of undeveloped land owned. For more information please visit www.gables.com.
About Realty DataTrust Corporation
Realty DataTrust Corporation, located in Scottsdale, Arizona, offers online leasing solutions for the multifamily housing industry that help consumers reserve apartments online, including from mobile devices, and increase a property’s efficiency and occupancy rates. Over 120 management companies throughout the United States, from small property management companies to some of the country’s largest real estate investment trusts, use the award-winning VaultWare check availability and reservation system. VaultWare lets online consumers easily find, reserve, and pre-qualify for an available apartment instantly to deliver apartment management companies the highest-qualified prospects possible. PadZing.com, an apartment market trends division by Realty DataTrust, gives apartment owners, marketing executives, and apartment brokers vacancy and rental rate data to help create forecasts, compile customized data trends per geographic region, and analyze trend data to make daily business decisions. To learn more about Realty DataTrust, visit the company's website at www.realtydatatrust.com.
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